Pre-Launch AI Visibility Checklist
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1) Basics
Domain live on
HTTPS
Test site speed on mobile
Phone number is click-to-call and correct
2) Core Files
robots.txt allows crawling (
Guide
)
sitemap.xml includes all pages (
Generator
)
Sitemap link in <head> tag
3) On-Page Content
One H1 per page (
Guide
)
Clear CTA on every page
Internal links in first 150 words of blogs
4) Schema (JSON-LD)
LocalBusiness schema
on homepage
Service schema
on each service page
FAQPage schema
BlogPosting schema
ItemList for services
(Optional) BreadcrumbList on service pages
Validate in Rich Results Test
5) Media & Speed
Compress hero images
Descriptive filenames for images
Local, natural alt text
Lazy-load non-hero images
6) Local Authority (NAP/Citations)
Google Business Profile
Bing Places
&
Apple Business Connect
Yelp
,
Facebook
,
MapQuest
Business hours consistent everywhere
7) Indexing & Tracking
Add to Google Search Console
Submit sitemap in GSC
URL Inspection → Request Indexing
Install GA4 analytics
8) AI Assistant Signals
Blog posts answer "spoken" questions
One service + one city per page
Brand mentions posted on launch day
Added to Perplexity Pages
9) Trust Boosters
Before/After gallery with local alt text
At least 3 testimonials
Clear "About" with service area
10) Launch-Day Routine
Site loads perfectly on mobile
All CTAs tested
Sitemap submitted + key pages indexed
Launch post on GBP with photo + link
11) First 30 Days
Publish one new blog
Get 3 new Google reviews
Add one more city-specific service page
Re-index updated pages